What you'll learn
- Master Python programming from scratch to advanced level
- Perform Data Analysis using Pandas, NumPy, and Matplotlib
- Build Machine Learning models (Regression, Classification, Clustering)
- Deep Learning with Neural Networks, TensorFlow and PyTorch
- Develop Real-world Capstone Projects and deploy them
- Job-ready portfolio building and interview preparation
Description
A futuristic Digital Marketing program designed for the AI era. This 3-month course goes beyond traditional marketing by integrating Artificial Intelligence into every aspect of the workflow.
You will master SEO, Social Media, Google Ads, and Email Marketing while leveraging tools like ChatGPT, Midjourney, and automation platforms to work 10x faster. The course includes live client projects, ensuring you are job-ready for modern marketing roles.
Course Content
Month 1 — Digital Marketing Foundations + AI Fundamentals
Week 1 — Introduction to Digital Marketing + AI in Marketing
Digital Marketing Basics
- What is Digital Marketing
- Channels overview
- Customer journey mapping
AI Tools Overview
- ChatGPT
- Gemini
- Perplexity
AI Use Cases in Marketing
- Keyword ideation
- Audience persona creation
- Competitor analysis
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Week 2 — Website Fundamentals + SEO Basics
Website Basics
- Domain
- Hosting
- CMS
- WordPress fundamentals
SEO Basics
- On-page SEO
- Off-page SEO basics
- Technical SEO essentials
- GMB optimization
AI for SEO
- AI generated schema
- AI keyword clustering
- AI driven content optimization
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Week 3 — Search Engine Optimization Advanced
SEO Research
- Keyword research manual and AI
- Competitor SERP analysis
SEO Strategy
- Content pillars
- Topical authority
- Google Search Console
SEO Tools
- Semrush
- Ahrefs
- Ubersuggest
AI SEO Applications
- Content briefs
- Topic clusters
- Meta tags at scale
- SERP prediction
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Week 4 — Content Marketing + AI Content Production
Content Strategy
- Brand content strategy
- Content funnel
Content Creation
- Blog writing
- Storytelling
- Hooks
- Social media content creation
Design Tools
- Canva
- AI image tools
- Midjourney
- DALL E
AI Content Production
- High ranking blogs
- YouTube scripts
- Carousels
- LinkedIn posts
- Content repurposing
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Month 2 — Paid Ads Social Media and Analytics
Week 5 — Meta Ads Facebook and Instagram
Ad Setup
- Business Manager setup
- Audience segmentation
- Campaign objectives
Ad Strategy
- Creative strategy
- Pixel implementation
- Retargeting
AI for Ads
- Creative generation
- Copywriting
- Testing variations
- Competitor ad analysis
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Week 6 — Google Ads Search Display YouTube
Campaign Setup
- Keyword match types
- Bidding strategies
- Landing page optimization
- Ad extensions
- Conversion tracking
AI for PPC
- Search ad generation
- Competitor PPC reverse engineering
- Landing page wireframes
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Week 7 — Social Media Marketing
Platforms
- X
- YouTube
Strategy
- Trend analysis
- Content buckets
- Hashtag strategy
- Community building
AI for Social Media
- Viral hooks
- Reel scripts
- Caption variations
- Brand voice creation
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Week 8 — Marketing Analytics and Reporting
Analytics Tools
- Google Analytics 4
- UTM tracking
Data Tracking
- Funnels and events
- Attribution models
- Competitor benchmarking
AI Analytics
- Automated reporting
- Insights extraction
- Dashboard creation
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Month 3 — Affiliate Marketing Automation AI Systems and Live Project Option 1
Week 9 — Affiliate Marketing
Affiliate Fundamentals
- What is Affiliate Marketing
- CPA CPS CPL models
- Affiliate ecosystem advertiser publisher network customer
- Affiliate vs Dropshipping vs Ecommerce
Platforms
- Amazon Associates
- Flipkart Affiliate
- Digistore24
- ClickBank
- CJ Affiliate
- Impact
- SaaS affiliate programs
Niches and Offer Selection
- High paying niches finance SaaS health EdTech
- Offer research using AI
- EPC conversion rate payout analysis
- Avoid scam offers
Traffic Models
- SEO affiliate sites
- Blog affiliates
- YouTube affiliate marketing
- Instagram reels affiliate
- Paid ads affiliate rules
- Email affiliate funnels
AI for Affiliate Marketing
- Niche validation with AI
- Affiliate keyword research
- AI product reviews
- Affiliate funnel copywriting
- Competitor analysis
Compliance
- Affiliate disclosures
- Google policies
- Meta ad policies
- Platform restrictions
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Week 10 — Conversion Rate Optimization
CRO Basics
- Landing page psychology
- Affiliate vs normal landing pages
- Review comparison bridge pages
Optimization Tools
- Heatmaps Hotjar
- Offer testing
- Funnel optimization
AI CRO
- Affiliate page AB testing
- CTA optimization
- Trust elements
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Week 11 — AI Marketing Tools and Automation
Automation Tools
- Zapier
- Make
- AI chatbots
- AI content pipelines
- CRM lead management
Affiliate Automation
- Auto publishing blogs
- Price tracking bots
- Offer alerts
- Affiliate link cloaking
- Email promotions
- Performance tracking bot
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Week 12 — Final Live Client or Affiliate Project
Affiliate Projects
- SEO affiliate website
- YouTube affiliate channel strategy
- Instagram affiliate reels
- Paid ads affiliate funnel
- AI powered affiliate content engine
Business Projects
- Full digital marketing strategy
- SEO domination plan
- AI social media system
- CRO funnel optimization
- Lead generation automation
Final Output
- Live affiliate funnel or campaign
- AI generated ads and content
- Automation workflows
- Revenue model explanation
- Presentation
- Internship certificate
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Month 3 — Email Marketing Automation AI Systems and Live Project Option 2
Week 9 — Email Marketing and Automation
Email Platforms
- Mailchimp
- Brevo
- Klaviyo
Email Strategy
- Segmentation
- Personalization
- Drip sequences
- Lead nurturing
AI Email Marketing
- Email writing
- Behavioral triggers
- Open rate optimization
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Week 10 — Conversion Rate Optimization
CRO
- Landing page psychology
- Heatmaps Hotjar
- Offer testing
- Funnel optimization
AI CRO
- AB variations
- Hero copy generation
- UX suggestions
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Week 11 — AI Marketing Tools and Automation
Automation
- Zapier automation
- Make automation
- AI chatbots
- AI content pipelines
- CRM lead management
AI Tools
- AI lead qualifier
- AI email writer
- AI ad idea generator
- AI competitor tracking bot
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Week 12 — Final Live Client Project
Client Projects
- Digital marketing strategy for local business
- AI social media automation system
- SEO content domination plan
- CRO funnel optimization
- AI lead generation system
Output
- Live campaign or SEO plan
- Social and ad creatives
- AI automation workflows
- Client presentation
- Internship certificate
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Training Partner
Codencreative Tech Pvt Ltd
IT Solutions & Training Provider
We are a Jaipur-based IT company providing software solutions and high-quality training. Our "Train Inside a Company" model ensures students gain real-world experience, working on live projects under the mentorship of industry experts.
