What you'll learn

  • Master Python programming from scratch to advanced level
  • Perform Data Analysis using Pandas, NumPy, and Matplotlib
  • Build Machine Learning models (Regression, Classification, Clustering)
  • Deep Learning with Neural Networks, TensorFlow and PyTorch
  • Develop Real-world Capstone Projects and deploy them
  • Job-ready portfolio building and interview preparation

Description

A futuristic Digital Marketing program designed for the AI era. This 3-month course goes beyond traditional marketing by integrating Artificial Intelligence into every aspect of the workflow.

You will master SEO, Social Media, Google Ads, and Email Marketing while leveraging tools like ChatGPT, Midjourney, and automation platforms to work 10x faster. The course includes live client projects, ensuring you are job-ready for modern marketing roles.

Course Content

Month 1 — Digital Marketing Foundations + AI Fundamentals

Week 1 — Introduction to Digital Marketing + AI in Marketing

Digital Marketing Basics
  • What is Digital Marketing
  • Channels overview
  • Customer journey mapping
AI Tools Overview
  • ChatGPT
  • Gemini
  • Perplexity
AI Use Cases in Marketing
  • Keyword ideation
  • Audience persona creation
  • Competitor analysis
Project: Create a marketing persona and funnel using AI

Week 2 — Website Fundamentals + SEO Basics

Website Basics
  • Domain
  • Hosting
  • CMS
  • WordPress fundamentals
SEO Basics
  • On-page SEO
  • Off-page SEO basics
  • Technical SEO essentials
  • GMB optimization
AI for SEO
  • AI generated schema
  • AI keyword clustering
  • AI driven content optimization
Project: Full SEO audit of a sample website

Week 3 — Search Engine Optimization Advanced

SEO Research
  • Keyword research manual and AI
  • Competitor SERP analysis
SEO Strategy
  • Content pillars
  • Topical authority
  • Google Search Console
SEO Tools
  • Semrush
  • Ahrefs
  • Ubersuggest
AI SEO Applications
  • Content briefs
  • Topic clusters
  • Meta tags at scale
  • SERP prediction
Project: Build a full five page SEO plan

Week 4 — Content Marketing + AI Content Production

Content Strategy
  • Brand content strategy
  • Content funnel
Content Creation
  • Blog writing
  • Storytelling
  • Hooks
  • Social media content creation
Design Tools
  • Canva
  • AI image tools
  • Midjourney
  • DALL E
AI Content Production
  • High ranking blogs
  • YouTube scripts
  • Carousels
  • LinkedIn posts
  • Content repurposing
Project: Create a full content calendar and AI based content pack

Month 2 — Paid Ads Social Media and Analytics

Week 5 — Meta Ads Facebook and Instagram

Ad Setup
  • Business Manager setup
  • Audience segmentation
  • Campaign objectives
Ad Strategy
  • Creative strategy
  • Pixel implementation
  • Retargeting
AI for Ads
  • Creative generation
  • Copywriting
  • Testing variations
  • Competitor ad analysis
Project: Launch a Meta ad campaign with small budget or simulation

Week 6 — Google Ads Search Display YouTube

Campaign Setup
  • Keyword match types
  • Bidding strategies
  • Landing page optimization
  • Ad extensions
  • Conversion tracking
AI for PPC
  • Search ad generation
  • Competitor PPC reverse engineering
  • Landing page wireframes
Project: Create a full Google Ads campaign strategy

Week 7 — Social Media Marketing

Platforms
  • Instagram
  • Facebook
  • LinkedIn
  • X
  • YouTube
Strategy
  • Trend analysis
  • Content buckets
  • Hashtag strategy
  • Community building
AI for Social Media
  • Viral hooks
  • Reel scripts
  • Caption variations
  • Brand voice creation
Project: Create thirty day social media plan with five AI generated creatives

Week 8 — Marketing Analytics and Reporting

Analytics Tools
  • Google Analytics 4
  • UTM tracking
Data Tracking
  • Funnels and events
  • Attribution models
  • Competitor benchmarking
AI Analytics
  • Automated reporting
  • Insights extraction
  • Dashboard creation
Project: Build a marketing dashboard in Data Studio

Month 3 — Affiliate Marketing Automation AI Systems and Live Project Option 1

Week 9 — Affiliate Marketing

Affiliate Fundamentals
  • What is Affiliate Marketing
  • CPA CPS CPL models
  • Affiliate ecosystem advertiser publisher network customer
  • Affiliate vs Dropshipping vs Ecommerce
Platforms
  • Amazon Associates
  • Flipkart Affiliate
  • Digistore24
  • ClickBank
  • CJ Affiliate
  • Impact
  • SaaS affiliate programs
Niches and Offer Selection
  • High paying niches finance SaaS health EdTech
  • Offer research using AI
  • EPC conversion rate payout analysis
  • Avoid scam offers
Traffic Models
  • SEO affiliate sites
  • Blog affiliates
  • YouTube affiliate marketing
  • Instagram reels affiliate
  • Paid ads affiliate rules
  • Email affiliate funnels
AI for Affiliate Marketing
  • Niche validation with AI
  • Affiliate keyword research
  • AI product reviews
  • Affiliate funnel copywriting
  • Competitor analysis
Compliance
  • Affiliate disclosures
  • Google policies
  • Meta ad policies
  • Platform restrictions
Project: Build a complete affiliate funnel with niche offer SEO keywords article or landing page and traffic plan

Week 10 — Conversion Rate Optimization

CRO Basics
  • Landing page psychology
  • Affiliate vs normal landing pages
  • Review comparison bridge pages
Optimization Tools
  • Heatmaps Hotjar
  • Offer testing
  • Funnel optimization
AI CRO
  • Affiliate page AB testing
  • CTA optimization
  • Trust elements
Project: Optimize an affiliate landing page for conversions

Week 11 — AI Marketing Tools and Automation

Automation Tools
  • Zapier
  • Make
  • AI chatbots
  • AI content pipelines
  • CRM lead management
Affiliate Automation
  • Auto publishing blogs
  • Price tracking bots
  • Offer alerts
  • Affiliate link cloaking
  • Email promotions
  • Performance tracking bot
Project: Build an AI powered affiliate automation system

Week 12 — Final Live Client or Affiliate Project

Affiliate Projects
  • SEO affiliate website
  • YouTube affiliate channel strategy
  • Instagram affiliate reels
  • Paid ads affiliate funnel
  • AI powered affiliate content engine
Business Projects
  • Full digital marketing strategy
  • SEO domination plan
  • AI social media system
  • CRO funnel optimization
  • Lead generation automation
Final Output
  • Live affiliate funnel or campaign
  • AI generated ads and content
  • Automation workflows
  • Revenue model explanation
  • Presentation
  • Internship certificate
Project: Launch a live affiliate funnel or marketing campaign

Month 3 — Email Marketing Automation AI Systems and Live Project Option 2

Week 9 — Email Marketing and Automation

Email Platforms
  • Mailchimp
  • Brevo
  • Klaviyo
Email Strategy
  • Segmentation
  • Personalization
  • Drip sequences
  • Lead nurturing
AI Email Marketing
  • Email writing
  • Behavioral triggers
  • Open rate optimization
Project: Create a seven email automation sequence

Week 10 — Conversion Rate Optimization

CRO
  • Landing page psychology
  • Heatmaps Hotjar
  • Offer testing
  • Funnel optimization
AI CRO
  • AB variations
  • Hero copy generation
  • UX suggestions
Project: Improve CRO of an existing website

Week 11 — AI Marketing Tools and Automation

Automation
  • Zapier automation
  • Make automation
  • AI chatbots
  • AI content pipelines
  • CRM lead management
AI Tools
  • AI lead qualifier
  • AI email writer
  • AI ad idea generator
  • AI competitor tracking bot
Project: Build an end to end AI powered marketing automation system

Week 12 — Final Live Client Project

Client Projects
  • Digital marketing strategy for local business
  • AI social media automation system
  • SEO content domination plan
  • CRO funnel optimization
  • AI lead generation system
Output
  • Live campaign or SEO plan
  • Social and ad creatives
  • AI automation workflows
  • Client presentation
  • Internship certificate
Project: Deliver a full marketing campaign or automation system

Training Partner

Codencreative

Codencreative Tech Pvt Ltd

IT Solutions & Training Provider

We are a Jaipur-based IT company providing software solutions and high-quality training. Our "Train Inside a Company" model ensures students gain real-world experience, working on live projects under the mentorship of industry experts.